The Modern Inheritance and Regeneration of Traditional Bamboo Weaving Handicraft

The combination of traditional rural handicraft and contemporary people's leisure, entertainment and consumption is not only the basis for enhancing the competitiveness of traditional rural handicraft market, but also one of the important ways to realize rural revitalization and solve the problems of agriculture, rural areas and farmers. In this paper, the traditional bamboo weaving in rural areas was taken as the main research object, and the modern inheritance and regeneration ways of bamboo weaving were studied. The inheritance and development of traditional rural handicrafts in China were analyzed from the perspectives of diversified inheritance ways,characteristic transformation, brand management and technological innovation of bamboo weaving.