The Design Transformation of Dongyang Bamboo Weaving Cultural Gene-a Case Study of Bamboo Weaving Lamps

The transformation of production paradigm and communication path in the agricultural era led to the decline of traditional bamboo weaving technology. In order to promote the activation and inheritance of Dongyang traditional bamboo weaving technology, this paper attempts to combine Dongyang traditional bamboo weaving technology with modern lamp design by using charm engineering theory. First of all, the charm factors of bamboo lamps were explore by the evaluation structure method, based on analysis and screening, it was found that the most representative user preference style was the beauty of simplicity, the beauty of light and shadow, the beauty of image. Then, the design strategies on the specific performance elements such as lamp shape modeling, bamboo pattern, light and shadow design, were put forward. Finally, the effectiveness of the design strategy was verified by the design practice. The results showed that the application of evaluation construction method can effectively establish the relationship between user preferences and specific design features of bamboo lamps, and develop bamboo lamps in line with modern life aesthetics, which can not only promote the modern transformation of Dongyang traditional bamboo weaving technology, but also provide some reference for the inheritance and development of other traditional handicrafts.